Company Tweets Its Baby Bottle Will Help "Reclaim Your Wife"

A baby bottle company is feeling the backlash over their twitter ad campaign which is aimed at dads.

The company tweeted "Feeling like you're competing with your newborn for mommy's attention? Meet BARE™ air-free #babybottles" and "New baby? Reclaim your wife. Meet BARE™ air-free."

As Care2.com first reported, new moms and dads were both outraged over the implication that a woman or her breasts, belong to a man and that there is a competition between baby and father.

READ MORE: Bottle Company's Bizarre, Sexist Ad Campaign Really Annoys Moms